Blog

We at Firstbase strive to be an information hub for all of our clients and future clients. Our blog features articles, tips and tools from both our team and other industry professionals. Information is key and we are here to share our wisdom with you.

Our blog subject matter highlights: Business Development, Sales, and Marketing

Expanding your business internationally

By Firstbase Business Services


In today’s global marketplace, many successful firms have expanded and increased their sales revenue by exporting to other countries. Canada’s largest trading partner, the U.S., is usually a first choice and offers enormous potential to increase sales and profitability. However, many exporters are now turning their attention to overseas markets that represent even greater opportunities…

Read More »


CRM -what is it and why do you need it?

By Firstbase Business Services


Customer Relationship Management (CRM) is a valuable system that every business should implement. It is a model for managing a company’s interactions with current and prospective customers. CRMs are used to organize, automate and synchronize sales, marketing, customer service and technical support. Studies show that organizations with a fully utilized CRM system can increase sales…

Read More »


Is your marketing yielding the desired results?

By Firstbase Business Services


Marketing a business requires many tools and tactics, across many channels. It requires integration, consistency and patience. Not seeing any results? Before you pull the plug on your marketing efforts, here are three reasons why your marketing doesn’t always produce the expected ROI:   1. Lack of integration Your marketing tactics cannot standalone. Email campaigns…

Read More »