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Why you need a business plan

By Firstbase Business Services


It is important to take the time and step back from working in your business to working on your business. Below are four reasons you need a business plan: 1. Growing your business Growing your business requires strategic planning. A business plan acts as a guide to move your business to the next level.

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The importance of small business branding

By Firstbase Business Services


A brand distinguishes your company from your competition in the minds of consumers. A recognizable brand ensures your company is top-of-mind. Below are three attributes that are crucial to branding your small business: Business name If you’re just starting out or considering a complete overhaul of your company, pick a company name that is relevant…

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How your business can benefit from a SWOT analysis

By Firstbase Business Services


A SWOT analysis is a tool to recognize the internal strengths and weaknesses of your company and the external opportunities and threats. Below are five benefits of using a SWOT analysis for your business: Identify Core Competencies The analysis can help recognize your company’s capabilities and consider its competitive advantages in the marketplace — the…

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